Priya Sen

Strategy Writer

Priya Sen serves as a Strategy Writer for Startups & Giants, focusing on business strategy, market positioning, and competitive analysis. Through in-depth market research and a focus on disruptive innovation, she provides readers with clear insights into how modern enterprises achieve growth. Her writing approaches complex market dynamics with analytical depth, helping entrepreneurs and professionals navigate the evolving business landscape.

Expertise

business strategymarket positioningcompetitive analysisgrowth strategymarket researchstrategic consultingdisruptive innovation

Coverage Areas

Strategy
Markets
Enterprise

Latest Articles

Cinematic depiction of US economic sanctions on Iran, showing geopolitical tension and Iran's adaptive strategies in oil exports.
Strategy

US economic fury on Iran: market impact not decisive, nation adapts.

The U.S. Treasury Department's Office of Foreign Assets Control (OFAC) has sanctioned more than 1,000 individuals, vessels, and aircraft in its campaign against Iran since the Trump administration's s

Aug 23, 2026 · 4 min read

Advanced patient handling equipment in use, showcasing caregiver safety and the growing needs of an aging global population in a modern healthcare setting.
Strategy

Patient Handling Equipment Market Booms Despite Shifting Regional Demands

The patient lifting equipment market, valued at $5.

Aug 23, 2026 · 3 min read

Engineers navigating a complex cityscape interwoven with glowing cloud networks, symbolizing a successful enterprise cloud-native migration.
Enterprise

How to Navigate Enterprise Cloud-Native Migrations

Seventy percent of enterprise cloud migrations consistently exceed their allocated cost and time, a significant challenge stemming largely from underestimated architectural complexities.

Aug 22, 2026 · 7 min read

Futuristic office interior with AI interfaces and global connectivity displays, symbolizing CXAI's global deployment for a major financial firm.
Enterprise

CXAI Signs Global Offices Deal with Major Financial Firm

CXApp Inc. secured a multi-year agreement worth over $2.5 million with a Fortune 100 global financial services company for global deployment of its Workplace Experience Platform, according to ACCESS N

Aug 20, 2026 · 3 min read

Surgeons utilizing advanced nerve monitoring systems with holographic displays in a futuristic operating room, highlighting patient safety during surgery.
Strategy

Nerve monitoring systems market sees rapid growth

In 2024, between 700,000 and 900,000 surgical procedures in the U.

Aug 19, 2026 · 5 min read

Futuristic cityscape with AI interface showcasing cybersecurity protocols amidst digital threats, representing AI adoption risks.
Enterprise

Top 7 Cybersecurity Strategies for AI Adoption in 2026

By 2026, AI in cybersecurity is outpacing governance, validation, and operational readiness, leaving many organizations exposed to unseen risks.

Aug 19, 2026 · 5 min read

A colossal ancient monolith being integrated with vibrant, futuristic digital circuits, symbolizing the digital transformation of legacy enterprises.
Strategy

How to Plan Digital Transformation for Legacy Enterprises in 2026

In 2010, Netflix held a mere 20% market share in North American viewing traffic, a stark contrast to its later dominance, demonstrating the power of strategic digital evolution.

Aug 18, 2026 · 5 min read

A futuristic, glowing network representing an enterprise control plane, with AI agents defending against digital threats in a cinematic style.
Strategy

Cybersecurity is your enterprise control plane: Prepare now

Losses from business email compromise are rising, and conventional multi-factor authentication is often circumvented.

Aug 18, 2026 · 3 min read

Financial professionals in a modern office setting looking at a graph indicating a $1.5 billion asset management target.
Enterprise

Uniting Wealth Partners Targets $1.5 Billion AUM

Former Raymond James advisor Scott Shepherd and his $550 million AUM team has already joined Uniting Wealth Partners, according to Investmentnews .

Aug 17, 2026 · 2 min read

Futuristic cityscape with holographic AI interfaces and data streams, symbolizing complex enterprise AI systems and governance needs.
Strategy

What are AI Governance Frameworks for Enterprises in 2026?

Reported AI incidents surged by 26 percent from 2022 to 2023, with projections showing a further 32 percent rise in 2024.

Aug 16, 2026 · 4 min read

A futuristic, interconnected global supply chain network with AI interfaces, highlighting a critical governance gap and potential vulnerabilities in the system.
Strategy

AI Automation's Governance Gap Hinders Supply Chain Resilience

While 88% of supply chain organizations have deployed AI, a mere 12% have fully embedded AI governance, creating a dangerous gap between technological ambition and operational reality, according to Te

Aug 16, 2026 · 2 min read

A futuristic representation of artificial intelligence powering financial growth, with glowing data streams and upward-trending stock charts symbolizing HPE's strong revenue performance.
Enterprise

HPE Reports $10.7B Revenue Fueled by AI Orders and Analyst Confidence

Hewlett Packard Enterprise booked $1.

Aug 15, 2026 · 2 min read

A futuristic boardroom scene depicting a failing AI project with a glitching holographic interface and a downward trending graph, symbolizing enterprise AI adoption failures.
Enterprise

Why Are Most Enterprise AI Adoption Strategies Failing in 2026?

42% of companies are abandoning most AI initiatives by mid-2026, despite enterprises spending an average of $1.

Aug 15, 2026 · 6 min read

A vibrant cityscape with green spaces and diverse people, symbolizing the integration of ESG principles with business growth and sustainability.
Professional Services

What Is ESG Integration and Why Does It Matter for Business Growth?

During financial crises, high Environmental, Social, and Governance (ESG) portfolios consistently outperform low ESG portfolios, according to Frontiers in Environmental Science .

Aug 14, 2026 · 3 min read

Futuristic cityscape with glowing data streams and a holographic AI interface, representing the IBM and OpenAI enterprise AI partnership.
Enterprise

IBM and OpenAI Partner to Bring Enterprise AI to Businesses

On June 22, 2026, IBM and OpenAI announced a collaboration focused on bringing advanced AI capabilities into security operations to combat machine-speed threats, according to eeNews Europe .

Aug 14, 2026 · 6 min read

A visual representation of a global supply chain network adapting and overcoming disruptions with innovative solutions.
Strategy

How to Build Resilient Supply Chains for Businesses

In 2024, 87% of companies faced significant supply chain disruptions, inflicting a global economic cost of $184 billion, according to Datafence .

Aug 14, 2026 · 5 min read

A futuristic cityscape symbolizing global startup ecosystems and the urgent need for unified regulatory innovation in technology and policy.
Strategy

Global Startup Ecosystems Need Regulatory Innovation

While Washington state's AI task force spent two years to pass just four out of eleven recommended regulations, India's Union Cabinet approved a ₹1,27,500 crore outlay for its semiconductor mission.

Aug 13, 2026 · 8 min read

An enterprise leader strategizing over a complex, glowing global logistics network, representing the challenge of building a resilient supply chain.
Strategy

How to Build a Resilient Supply Chain for Enterprises

Shipping costs out of Vietnam have surged from $3,500-$4,000 to $4,500-$5,200 per container.

Aug 11, 2026 · 4 min read

Diverse team collaborating on Agile principles, symbolizing the integration of Agile methodology into strategic planning across various business sectors.
Strategy

What Are Agile Methodology Principles and Strategic Planning?

The Agile Manifesto, a foundational document for modern software development, consists of just 68 words, according to Atlassian .

Aug 9, 2026 · 4 min read

Empty modern office building at dusk, symbolizing widespread tech sector layoffs and job departures.
Enterprise

Tech Sector Layoffs Reach Historic Highs

The tech sector's six-month moving average layoff rate has reached 2.

Aug 9, 2026 · 3 min read